Wonderful is an enterprise AI agent platform with a focus on non-English-speaking markets. As it built its presence in Japan and Korea, it needed talent to establish local functions while working closely with regional and global teams.
Grow partnered with Wonderful on marketing, deployment strategy and technical searches, engaging passive candidates and preparing them for interviews to find people ready to build the business from 0 to 1.
Unfamiliar, Hybrid Roles
Candidates needed more clarification on Deployment Strategist and FDE roles, especially the split between business and technical work.
High Hiring Bar
Required functional expertise, bilingual communication and startup readiness. Recalibrated criteria with hiring managers and screened for ownership and hands-on execution.
Passive Talent Market
Connected outreach to each candidate's background and explained the scope to shape a new local function.
FDE Hires Within 4 Months
Hired Forward Deployed Engineers in both Japan and Korea within about 4 months of starting the engagement.
Clear Decision Support
Provided structured candidate summaries covering experience, motivation and language capability to support hiring decisions.
Pipelines Across Two Markets
Built candidate pipelines for marketing, deployment strategy and technical searches in Japan and Korea.