Japan Travel Boom: Grow & Pelago's GTM

Japan Travel Boom: Grow & Pelago's GTM

Japan Travel Boom: Grow & Pelago's GTM

Pelago is an online travel experience provider launching its operations in Japan for the first time with the boom in travel for Japan.

Grow provided exclusive hiring for Pelago‘s Japan Go-To-Market Launcher. From the initial outreach we

promised high cadence updates and market maps of all OTA‘s local & global to understand the total addressable market.


Challenges

Challenges

Challenges

First-time Japan Market Hiring

The Recruiter and Business had never hired in the Japan Market.


Scaling Team with Cultural Fit

It was an important hire to scale the team around them. It was important to understand the cultural fit to Pelago’s missions and values.


Results

Results

Results

Slack Onboard for High Cadence

Onboarded into communication tools (Slack) for higher cadence.


Top-Funnel Accuracy

Resulted in accurate top of funnel with 100% of candidates being interviewed and 70% proceeding beyond 2nd interview.


1 Month Fill

Time to fill was 35 days.


Recruiting model

Recruiting model

Recruiting model

Content
Executive Search
Executive Search

Business model

Business model

Business model

Content
Marketplace Transaction
Marketplace Transaction

Product

Product

Product

Content
Online Travel Agency (OTA)
Online Travel Agency (OTA)
Content
Japan
Japan

Functions and business lines

Functions and business lines

Functions and business lines

Content

Executive

Executive

Recruiting model

Executive Search

Business model

Marketplace Transaction

Product

Online Travel Agency (OTA)

Japan

Functions and business lines

Executive