Case Study

PayPay Card

Delivering Six Engineering Hires in Six Months for PayPay Card

Delivering Six Engineering Hires in Six Months for PayPay Card

PayPay Card, the credit card arm of Japan's largest mobile payments platform, was scaling its engineering organization and needed agency support to meet aggressive hiring demand — while holding the bar on candidates who could clear technical interviews and genuinely wanted to work in Japan for the company.
Grow supported both the quality and quantity of the pipeline, pairing engineering-recruitment specialists with a consistent focus on conversion, and working closely with the PayPay Card team throughout.

Challenges

Challenges

Interview and Offer-Stage Conversion
The quality of candidates and conversion rates needed improvement.

Balancing Quality and Quantity
Scaling PayPay Card's engineering headcount demanded a larger volume of candidates without compromising caliber.

Employer Brand Awareness
Many candidates were unfamiliar with PayPay Card, requiring extra effort to build interest and credibility.

Results

Results

6 Hires in 6 Months
Delivered six hires in half a year.

Custom Candidate Branding
Built a dedicated PayPay Card presentation deck to give candidates real insight into the company, meaningfully boosting interest and offer acceptance.

Expanded Partnership
Strong performance led PayPay to extend Grow's support into multiple departments beyond the original Card team.

Recruiting model

Recruiting model

Content
Contingent

Business model

Business model

Content
FinTech + Transaction Fees

Product

Product

Content
Credit Card & Cashless Payments Platform
Content
Japan

Functions and business lines

Functions and business lines

Content

Engineering

Recruiting model

Contingent

Business model

FinTech + Transaction Fees

Product

Credit Card & Cashless Payments Platform

Japan

Functions and business lines

Engineering

Grow K.K. (Grow Search) is an executive search and RPO firm for technology companies hiring in Japan, Korea and Singapore, with offices in Tokyo and Singapore. Founded April 2023 · License 13-ユ-315532 · hello@grow.team.