How Canva and Grow Successfully Expanded into Japan's Market

How Canva and Grow Successfully Expanded into Japan's Market

How Canva and Grow Successfully Expanded into Japan's Market

Canva, #4 on the Forbes Cloud 100, needed hiring support for their international expansion into Japan and needed to hire for their first fulltime hires on the ground. Grow partnered with Canva to support their Japan SEO Lead to fuel their expansion, navigating Japan local nuances such as language and cultural differences.

Challenges

Challenges

Challenges

Flexibility
Still in the midst of testing the market, Canva required hiring before an entity was set up.

Compensation
Shared market insights around compensation benchmarking.

Hiring process
Adapting to the Cultural nuances & Language.

Results

Results

Results

30 Day Time to Fill
From kickoff to offer signed. Average time to fill 45 days (60+ usually in Sales roles in Japan).

Project Expansion
Recruiting support expanded regionally to Japan.

Recruiting model

Recruiting model

Recruiting model

Content
Contingent
Contingent

Business model

Business model

Business model

Content
SaaS + Transaction
SaaS + Transaction

Product

Product

Product

Content
Design Software
Design Software
Content
Japan
Japan

Functions and business lines

Functions and business lines

Functions and business lines

Content

Growth Lead & SEO Marketing Lead

Growth Lead & SEO Marketing Lead

Recruiting model

Contingent

Business model

SaaS + Transaction

Product

Design Software

Japan

Functions and business lines

Growth Lead & SEO Marketing Lead